Content Specialist - Creative & AI-Driven Content Strategy

Are you a creative thinker with a passion for crafting compelling content? Do you stay ahead of trends and leverage AI to elevate your ideas? PT. Rist Mitra Sejahtera is looking for a dynamic Content Specialist to join our innovative marketing team in Jakarta Selatan. Our company, a leading player in the digital marketing industry, is committed to delivering cutting-edge solutions to our clients. As a Content Specialist, you will be at the forefront of creating and executing content strategies that resonate with our audience and drive engagement.

In this role, you will work closely with our team of marketing professionals to develop and implement content strategies that leverage the latest AI tools and technologies. You will create engaging content across various platforms, including social media, websites, and email campaigns. Your creative ideas will be backed by data-driven insights, ensuring that every piece of content we produce is both compelling and effective.

📋 Tanggung Jawab Pekerjaan

• Develop and execute creative content strategies that align with our brand and marketing goals.
• Create engaging content for social media, websites, and email campaigns using tools like Canva and Adobe Creative Suite.
• Leverage AI tools such as Jasper and Copysmith to generate content ideas and optimize our content strategy.
• Conduct market research and stay updated with industry trends to ensure our content remains relevant and engaging.
• Collaborate with the marketing team to develop and implement content calendars and schedules.
• Analyze content performance using analytics tools like Google Analytics and social media insights.
• Create and manage content for our blog and other digital channels to drive traffic and engagement.
• Monitor and respond to audience feedback to continuously improve our content strategy.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum 3 years of experience in content creation and strategy, with a focus on digital marketing.
• Proficient in using content creation tools such as Canva, Adobe Creative Suite, and AI tools like Jasper and Copysmith.
• Strong understanding of SEO and SEM principles.
• Excellent written and verbal communication skills in Indonesian and English.
• Creative thinker with a passion for staying ahead of industry trends.
• Analytical skills with the ability to interpret data and use it to inform content strategy.
• Team player with the ability to collaborate effectively with cross-functional teams.

🛠️ Keahlian

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